Bachelor in Business Administration (Honours) (Marketing Management) is a current undergraduate degree programme at Multimedia University (MMU Melaka), with its verified academic positioning centred on Marketing. The current programme record shows a listed duration of 3 years. Its current GoUni classification places it within Business & Management, with the more specific study focus identified as Marketing. This makes the page useful for students comparing degree-level options in Marketing who want to compare programmes using consistent information about subject area, level, institution and delivery format. The structured sections below maintain entry requirements and tuition information, giving applicants a clearer way to review the verified information that applies to this programme. GoUni keeps the official programme source attached to the record so students can cross-check current institutional information before applying.
Compare this programme with broader Malaysia pathways and study areas built from the same GoUni taxonomy.
Grade D in any 2 subjects · Pass in Mathematics and English at SPM/O-Level or equivalent; waiver/enhancement rules apply when equivalent/higher achievement is present. · Direct BBA route; Mathematics/English enhancement rules may apply.
English: Pass in English at SPM/O-Level or equivalent where specified. Malaysian applicants may qualify for MMU's current English exemption/enhancement rules; international applicants must meet MMU's current approved international English requirement.
Diploma / Advanced Diploma or equivalent · Level 4/5 Diploma or Advanced Diploma minimum CGPA 2.00. DKM/DLKM/DVM minimum CGPA 2.50; below 2.50 requires at least two years related work experience and may require bridging.
English: Pass in English at SPM/O-Level or equivalent where specified. Malaysian applicants may qualify for MMU's current English exemption/enhancement rules; international applicants must meet MMU's current approved international English requirement.
Pass · Recognised Foundation/Matriculation minimum CGPA 2.00.
English: Pass in English at SPM/O-Level or equivalent where specified. Malaysian applicants may qualify for MMU's current English exemption/enhancement rules; international applicants must meet MMU's current approved international English requirement.
Grade C (GP 2.00) in any 2 subjects · Pass in Mathematics and English at SPM/O-Level or equivalent; waiver/enhancement rules apply when equivalent/higher achievement is present. · Applicants lacking the secondary Mathematics/English pass may be admitted under MMU's enhancement-course rules where applicable.
English: Pass in English at SPM/O-Level or equivalent where specified. Malaysian applicants may qualify for MMU's current English exemption/enhancement rules; international applicants must meet MMU's current approved international English requirement.
Minimum Grade B in 5 subjects · English included OR minimum Grade C in SPM/O-Level English or equivalent; Mathematics requirement subject to current MMU waiver/enhancement rules · Current MMU UEC business-degree route.
English: Pass in English at SPM/O-Level or equivalent where specified. Malaysian applicants may qualify for MMU's current English exemption/enhancement rules; international applicants must meet MMU's current approved international English requirement.
Fees are indicative and may be revised by the institution. GoUni can help you confirm the latest payable amount before application.
Melaka, Malaysia
Multimedia University (MMU) Melaka is located in Bukit Beruang, Melaka. The campus traces its origins to the Institute of Telecommunications and Information Technology, which…
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