A-Level
2 Passes (Grade A-D) · Pass in Mathematics and English at SPM/O-Level/IGCSE or equivalent · Direct Level 1 entry.
English: International students: IELTS 5.5, TOEFL iBT 46, PTE 51 or MUET Band 4; accepted equivalents per APU.
Undergraduate
Bachelor in Digital Marketing (Honours)
Asia Pacific University of Technology and Innovation (APU)Duration36 months
IntakesJuly · September · November
TuitionRM 32,400 / year
LocationBukit Jalil, Kuala Lumpur, Malaysia
Fee year2026
Programme overview
At Asia Pacific University of Technology and Innovation (APU), Bachelor in Digital Marketing (Honours) is currently available as an undergraduate degree programme in Marketing. Its current GoUni classification places it within Business & Management, with the more specific study focus identified as Marketing. The current programme record shows a listed duration of 3 years. The programme page brings together the main verified course facts in a consistent format, helping students comparing degree-level options in Marketing compare this option with programmes in similar academic areas. The structured sections below maintain entry requirements and tuition information, giving applicants a clearer way to review the verified information that applies to this programme. The official source remains available from the page for applicants who want to confirm the institution's most recent published information.
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Entry requirements
Foundation
Pass · Matriculation/Foundation minimum CGPA 2.0.
English: International students: IELTS 5.5, TOEFL iBT 46, PTE 51 or MUET Band 4; accepted equivalents per APU.
STPM
2 Passes; minimum C (GP 2.0) · Pass in Mathematics and English at SPM/O-Level/IGCSE or equivalent · Mathematics/English requirement can be waived where the higher qualification contains equivalent or higher achievement.
English: International students: IELTS 5.5, TOEFL iBT 46, PTE 51 or MUET Band 4; accepted equivalents per APU.
UEC
5 Grade B's · Pass in Mathematics and English · Direct Level 1 entry.
English: International students: IELTS 5.5, TOEFL iBT 46, PTE 51 or MUET Band 4; accepted equivalents per APU.
Tuition fees
Annual tuitionRM 32,400
Estimated total tuitionRM 100,400
Fee year2026
Fees are indicative and may be revised by the institution. GoUni can help you confirm the latest payable amount before application.
Intakes
JulySeptemberNovember
About Asia Pacific University of Technology and Innovation (APU)
Asia Pacific University of Technology and Innovation (APU)
Bukit Jalil, Kuala Lumpur, Malaysia
Award-winning technology university known for computing, fintech and games development. Located in Bukit Jalil, Kuala Lumpur, Malaysia, ranked #597 in the QS World University…
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